Fourth Edition of the International Conference on Research in Applied Mathematics and Computer Science ICRAMCS 2022
 March 24-25-26, 2022
Online and Face-to-Face Conference

ICRAMCS, 4 (2022) | Proceedings ISSN: 2605-7700

Research Communication | Open Access
Volume 2022 | Communication ID 235
Dynamic Pricing in Technology market
Achraf Bouhmady, Nadia Raissi
Academic Editor: Youssef EL FOUTAYENI
Received
Accepted
Published
January 27, 2022
March 03, 2207
April 15, 2207

Abstract: A central theme in the marketing of a product is to define a pricing policy that can lead to a market balance. This price dynamic has motivated the development of several mathematical models. The most adapted models to monopol market were introduced by Bass and by Robinson & Lakhani[1,2],[3]. In this work, we obtain an optimal pricing strategy for the Robinson & Lakhani model [3] by applying necessary optimality conditions. A numerical analysis using Apple's published data, confirms the theoretical result and validates the model.